4.9.13 - 18-year-old Zach Veach To Tout Got Chocolate Milk in 2013
The National Fluid Milk Processor Promotion Board, more commonly known as the marketers of the Got Milk? and Got Chocolate Milk? ad campaigns, announced today that Andretti Autosport Firestone Indy Lights driver Zach Veach has been named to Team REFUEL. Veach, now a sponsored athlete for Got Chocolate Milk?, joins a taste-making class of other notable sponsored athletes including, NBA star Carmelo Anthony, Olympic swimmer Dara Torres, and Olympic speed skater Apolo Ohno, among others.
"This is such an honor to be a sponsored athlete with Got Chocolate Milk?," said Veach. "I've said this many times, I've always been a huge fan of chocolate milk and to be working directly with the folks there is just awesome. Chocolate Milk has been a great refueler for me and I look forward to continuing to refuel with Chocolate Milk after a long day at the racetrack or in the gym."
The exclusive team of athletes recognized as Team REFUEL makes up Got Chocolate Milk's campaign to build healthier bodies while not sacrificing taste. The athletes of Team REFUEL understand the role that low-fat chocolate milk plays as part of their after to help refuel their bodies so they can be at their best. They're impassioned and committed to their sport and they've made it their goal to inspire others to be their best.
Veach, of Stockdale, Oh., became a finalist in the campaign after a panel of judges rated a video he submitted about his "after." It was rated based on expression of enthusiasm for "got chocolate milk?" brand; originality and creativity of video; his ability to demonstrate and convey positive refuel with chocolate milk message and how it is incorporated into his recovery routine. He then moved into a finalist round where he was ultimately voted and named to Team REFUEL.